Juventus have reportedly started work to tie Federico Chiesa and Dusan Vlahovic down to new contracts.
Premier League rivals Liverpool and Manchester United have both been linked with a move for Chiesa ahead of the summer transfer window.
Chiesa's teammate, Vlahovic, has also attracted interest from the Premier League, with Arsenal said to be keen on signing the Serbia international.
Arsenal are willing to rekindle their pursuit after previously failing to sign Vlahovic in the summer of 2022 when the striker opted to sign for Juventus from Fiorentina.
With Juventus looking to raise funds, there has been speculation suggesting that key players could be sold to improve the club's financial situation.
Juventus keen to keep Chiesa, Vlahovic
However, the Italian giants are seemingly reluctant to part ways with Chiesa and Vlahovic ahead of the 2024-25 season.
According to journalist Rudy Galetti, Juventus are working to extend the contracts of both Chiesa and Vlahovic as they look to ward off interest from the Premier League
Chiesa is set to enter the final two years of his deal, while Vlahovic's current contract is set to run until the summer of 2026.
The Italy international has made 32 appearances for Massimiliano Allegri's side this season, scoring eight goals and providing two assists.
As for Vlahovic, he is sitting in second spot in the Serie A scoring charts after netting 16 goals in 29 league matches.
Juventus keen to keep young talents
As well as renewing the deals of their current stars, the Bianconeri are also looking to secure the long-term futures of some of their young players.
Juventus are determined not to sell Matias Soule, who has impressed during his loan spell with newly-promoted Frosinone.
The winger found the net in Saturday's 1-0 victory over Salernitana, taking his tally to 11 goals and three assists in 32 appearances this season.
Juventus also view Kenan Yildiz as a key player in the future, and they are believed to be on the verge of finalising a new contract for the 18-year-old forward.
