Fabio Silva has learned to tune out the noise.
The Wolves striker has grown up in the spotlight but there is no self-doubt, just quiet confidence.
Arriving at Molineux in September for a club-record deal worth a guaranteed £35million, huge money for an 18-year-old with just one league goal for Porto, only increased the glare.
“I feel better now than when I came here. I’ve improved a lot and I have to say thank you to my team-mates, the coach,” said Silva.
“When you play things come naturally, the goals, the assists. You feel confident.
“You can’t always play free because you have rules and have to respect the rules and where the coach wants you to go. But I feel when I go to the pitch I am free.”