Arsenal manager Arsene Wenger has described the rising costs of football tickets as part of "a modern society".
A BBC study found this week that the Gunners have the most expensive matchday ticket in the Premier League at £97, while their away tickets in the league are priced between £26 and £64.
Wenger, speaking ahead of his side's game with Watford on Saturday, said: "There's a concerted effort at board meetings to block increases and in seven of the last 10 years there haven't been increases in ticket prices. There is a will to make tickets affordable.
"Is football more expensive? Yes, but on a Saturday or Sunday if you want to go to rugby you will see the tickets are expensive there as well. It is maybe part of professionalism and a modern society."
Wenger had previously expressed concern over the high costs of tickets for Arsenal fans.