Ian Holloway has revealed that he has set himself the target of making Crystal Palace one of the biggest clubs in London.
The 49-year-old took charge of the Eagles last month following a three-year stint with Blackpool, during which he guided the Seasiders to the Premier League.
Having experienced the top flight with his previous employers, Holloway has expressed his eagerness to make a return with his South London-based club.
"I genuinely believe I can make Palace a really big club," he told the London Evening Standard. "They are already but I can make them even bigger, make them something that people will aspire to play for and established in the Premier League.
"I won't dare give you a time limit but my target is for us to be one of the best teams in London, if not the best. When I played for Queens Park Rangers we were the best London team and finished fifth that year, not Arsenal, not Tottenham."
Holloway's team are currently second in the Championship table after 20 matches.